I might have mentioned this before but the Olympic broadcasting in the US is very lame.
When Phelps won 8 golds and the media here sent the news out live the public went nuts.
They didn´t want to hear what´s happening in China when they are at work.
When Shaun won in 2006 they broadcasted the final half a day after he won. With American flags blowing in the wind (in slow motion I might add, hahaha).
You think Americans opposed to this edited and directed broadcast. No, they think that´s the way it´s supposed to be.
For a Swede the Olympics is live even if it´s 8 hours ahead or 9 hours behind. We set out alarms to watch hockey at 4.30 if we have to.
This year you can watch 3-6 live channels on the Swedish tv website AS WELL as on your iPhone.
Compare lying in your cabin in the boonies or maybe you´re on a bus (which has wifi and 3G obviously) and you can watch 6 channels of live feed on your iPhone to sitting in Los Angeles waiting for NBC to edit the Vonn, White or Jacobellis race to the people at home can watch the patriotic (yes I know the Olympics is all about patriotism, but in the US they take it to another level) version they edited for you.
Here´s some screen grabs from my friend Espen´s FB page.